Objective
The Annual report project aimed to develop a cohesive concept to show the reflection of the transformative year of Tory Burch.
Approach
This project aimed to develop an interesting and creative way to show the development of the Tory Burch brand for the year. It was focused on the innovation as well as the classic style that is represented within the brand. In order to push that idea, I chose to focus on the main items sold and produced by the brand. The approach centered on blending editorial-style layouts with vibrant, contemporary design elements to reflect both the heritage and forward-thinking nature of the brand. Strategic use of color blocking and varied photography styles helped distinguish product highlights while keeping the overall tone cohesive and polished. The goal was to create a report that not only informs but visually engages the reader, capturing the spirit of Tory Burch through both content and composition.
